I-Northland Potato Growers Association, yaseGrand Forks, ND, eyayaziwa ngokuthi iNorthern Plains Potato Growers Association, inikeze ukuxhumana okuqondile kumakhasimende angaba khona nge-microsite entsha. "I-Flavorohyeah.com iyithuba elisha ngokuphelele lokuthi sikhulume nabathengi nabathengi, sinikeze okuhlangenwe nakho okujabulisayo njengoba bezulazula kusayithi," kusho uDonavon Johnson, umongameli weNorthland Potato Growers Association. “Le microsite ehehayo ivumela izivakashi ukuthi zixhumane nezinongo zamazambane ezikhiqizwa esifundeni saseRed River Valley. Okubomvu, okuphuzi, okumhlophe, nama-russet kuboniswe kusayithi okuhlanganisa ukunambitheka, ukuthungwa, namathiphu asikiselwayo okulungiselelwa.”
UJohnson uchaze ukuthi amakhasimende angakwazi kuphela ukuthola izambane elifanele alithandayo ku-Flavorohyeah.com, angathola kalula futhi axhumane nabathumeli besifunda. "Abathengi baqhele ngokuchofoza kanye ekutholeni umthumeli wabo olandelayo wamazambane e-Red River Valley," esho. "Inkinobho ikhanya, inesibindi, futhi itholakala ekhoneni eliphezulu lewebhusayithi."
Omunye wemigomo eyinhloko ye-Northland Potato Growers Association ukuthuthukisa nokukhuthaza abalimi abaningi baseNyakatho Dakota naseMinnesota e-Red River Valley. UCasey Folson, umongameli weRed River Valley Fresh Potato Growers uthe, “Inhlangano yethu iyiqembu elihlukahlukene labalimi bamazambane abanamapulazi anikeza okubomvu, okuphuzi, okumhlophe, kanye/noma ama-russets. Kodwa sinento eyodwa esifana ngayo, amazambane ethu atshalwa enhlabathini enothile, eneqhwa eniselwa ngokwemvelo yaseRed River Valley enikeza ukunambitheka okuyingqayizivele. Sibonile ukuthi izwi elilodwa elihlangene linamandla kunamazwi azimele ayi-100. Uma sonke sisebenza ngokubambisana, abathengi abaningi bazothola ithuba lokujabulela umkhiqizo wethu osezingeni eliphezulu.”
Sekuhlangene, laba balimi bakhulisa ngaphezu kwamahektha angama-80,000 wamazambane embewu, amazambane amasha kanye nemikhiqizo yamazambane, okuhlanganisa nama-chips amazambane nama-french. UJohnson uchaze ukuthi isikhwama esinophawu lwaseNorthland sikhombisa ukuthi umlimi uyingxenye yenhlangano eyilungu labo ukuhlonza isifunda. “Amazambane ethu anenani eliphezulu futhi enambitheka,” esho. "Lapho abathengi becabanga ngamazambane, sifuna bacabange ukuthi ukunambitheka okungcono kakhulu kuvela eRed River Valley."
Lo mkhankaso wokukhangisa wesifunda obonakala kakhulu futhi onamandla okwamanje uyaqhubeka ngoxhaso lwe-USDA Specialty Crop Block Grant esatshalaliswa ngoMnyango Wezolimo we-ND. "I-Flavorohyeah.com igubha umkhiqizo ogcwele ukunambitheka okutshalwe ngezindlela ezisimeme, ikhumbuza abathengi kanye nabalimi ngokufanayo ukuthi amazambane ayinto ejabulisayo, emnandi," kusho uJohnson. "Kuzokwakha isasasa kumazambane futhi kunqamule inkolelo yokuthi amazambane ayisicefe ngenkathi kubungazwa ukuxhumana kwendawo nemiphakathi eyenza lokho kwenzeke."
UJohnson uphawule ukuthi umkhankaso othi “Oh Yeah” udlala ngendlela yaseNyakatho eyaziwa ngokuthi i-colloquialism yesifunda emazweni aseNyakatho ye-United States. “Inhloso yalo mlayezo ukugxilisa ukuzigqaja nokuhlonipha emasikweni abalimi,” usho kanje. "Kuphinde kugcizelele ubumnandi nokusimama okuhambisana nokutshala amazambane."
Kanye nelogo entsha, umugqa wethegi omusha wenhlangano uthi i-Generations of Flavour. “Lokhu kumele inhlangano yethu ethuthukayo kanye nendlela esigxile ngayo efeni elicebile lomhlaba wethu,” kuchaza uJohnson. "Ukuvuselelwa komklamo kuza ngokwengxenye ukudala amandla enhlangano, ukuheha abatshali abancane futhi kwandise ukubamba iqhaza okusebenzayo."
INorthland Potato Growers Association ithathe indlela entsha enesibindi yokumaketha. "Sijabule kakhulu ukumemezela ukwakhiwa kabusha kwethu kanye ne-microsite," kusho uJohnson. “Izikhathi zishintshile futhi sijabulile ukuba senqenqemeni lokusungula nokuphromotha.”